EUROPEAN CIVIL AVIATION CONFERENCE - CONFÉRENCE EUROPÉENNE DE L'AVIATION CIVILE

Communication for civil aviation

Posted in Activities

In July 2021, the ECAC Network of Communication Specialists (NETCOM) was established with the objective to foster cooperation and enhance the effectiveness of ECAC Member States’ communication capabilities through the sharing of knowledge, experience and best practices in the field of communication for civil aviation.

In line with this objective, NETCOM has the mandate to:

  • Promote the sharing of knowledge, experience and information between communication specialists in ECAC Member States, including through the development of guidelines and best practices in the field of communication for civil aviation.

  • Identify challenges faced by ECAC Member States in their communication activities, and propose possible actions to address and resolve them.

  • Discuss other communication issues relevant to the work of ECAC and/or of interest to ECAC Member States, as appropriate.

  • Contribute to the further development of the ECAC Communication Strategy and its Annexes.

NETCOM brings together communication specialists or other experts responsible for communication in civil aviation from 31 ECAC Member States. In 2022-2024, NETCOM focused its activities on a wider range of topics including:

  • The development of a series of best practices through which ECAC Member States can promote civil aviation, including encouraging people to choose a career in aviation, promoting success through leaders, internship and traineeship programmes, promoting women in aviation, and developing national programmes that finance young people, in order for them to access and advance in an aviation career.

  • The creation of a communication best practice document on media relations and the organisation of an internal workshop on media relations to be organised in the second part of 2024.

  • The sharing of case studies on various topics of interest, such as communication activities during an airline bankruptcy, crisis communication after an aviation accident, safety promotion campaigns, internal communication strategies, communication and stakeholder management at airport level, and communication campaigns on drones.

  • The development of best practice documents, such as on crisis communication in civil aviation, the delivery of communication training in ECAC Member States, communication during a pandemic, the role of communication in change management, and digital communication channels and communi­cation with the media following aircraft accidents.